Free PDF · No email required
The Google Ads
Setup Audit.
Ten settings draining your ad budget. A thirty day plan to plug them. Most accounts I audit have at least six of them wrong. The median waste on a $25K a month account is $11,250 every month, before any optimization.
No signup. No nurture sequence. Just the PDF.
Where the budget actually goes
What's inside
Five things you will know
by the time you finish reading.
- 01
Which of the ten common settings are wrong in your account.
A sixty second self assessment with a clear scoring model. No login required, no tools to install.
- 02
How much each broken setting is costing you.
Every red flag opens with the dollar bleed on a $25K a month account. Worst offenders first.
- 03
How to fix each one, with the exact menu path.
No vague advice. Every section gives you the click path inside Google Ads or GA4.
- 04
A worksheet that tells you your real annual waste.
Fillable PDF fields. There's a live spreadsheet on the site too. The number it returns is on the low end.
- 05
A four week plan to clean it all up.
The same sequence I run with new clients. Day one fixes that move the needle by week six.
Honest fit check
Built for owners spending $5K a month or more on Google Ads.
Use this if
You spend $5K a month or more on Google Ads.
Your agency reports look fine but your sales team thinks the leads are garbage.
You run Performance Max and want to know what it is doing under the hood.
You want a checklist your team or agency can be measured against.
Skip this if
You spend under $1K a month. The math doesn't justify the work.
You are looking for a beginner's "what is Google Ads" overview. This assumes you already run an account.
You want a marketing pep talk. This is technical and dry.
Twenty five pages. Twelve minutes to read. No email gate. Page twenty three asks if you want a free thirty minute audit. That is the whole pitch.
Already read it?
Bring me the number
you found. I will tell
you what to do with it.
Thirty minutes on a screen share. I screenshot every red flag in your account, rank them, give you the conversions to track and a thirty day plan. If the right call is DIY or hire someone else, that's what I tell you.